‘Brazil going Europe’ provides a comprehensive, low-risk market entry solution, supporting Brazilian companies to successfully penetrate the European market.

Brazilian manufacturers have many advantages working for them in today’s global marketplace. Firstly, Brazilian products can meet the highest quality and safety standards in the world. Technical regulations have become increasingly sophisticated in the past few years and have been adopted intensely throughout the industrial sector. Secondly, Brazilian industry is known for a flexible attitude towards changing market conditions and is therefore used to adjust it’s business process rapidly when circumstances dictate. Last but not least, Brazilian products can be offered competitively in the marketplace due to efficient production processes, favorable labor costs and lately, a substantial exchange rate advantage.

Introducing ‘Brazil going Europe’

In a three-phase approach, ‘Brazil going Europe’, supports Brazilian manufacturers in successfully penetrating the European market. In the first phase, we ‘test the water’ through market research, webinars, social media and fairs, and determine the potential of your products in the European marketplace. In the following feasibility phase, we design the most appropriate market entry channel, supply chain and legal/fiscal set up and we pilot the solution.  Finally, in the implementation phase, we prepare and agree upon the business plan and deliverables, we implement the solution and execute the day to day operation.

The advantages for Brazilian companies are substantial; we know the market, the culture, the languages, the distribution infrastructure and the legal and fiscal demands and arrangements. Foremost, there is no need to build an owned infrastructure, thereby minimizing the upfront investment and reducing the risk substantially. For more details, see MVAventures.com/Brazil-going-Europe.

‘Brazil going Europe’ is a joint initiative from MVAventures and MCK management consulting.